We all at one time or the other have thought of colouring our hair but then something or someone stopped us by saying things like – you will destroy your hair, why do you want to temper with your natural colour or the colour don’t look good on Indian skin tone and the worst one is that you will have more greys in your hair. However, Wella with its team of hair colour professionals was all set to clear our doubts when they in association with Ripplelinks organised a Wella Colour up your life bloggers meet for fashion and beauty bloggers of Delhi.
As usual their meets are not just about having fun but also about educating the customer through us – the numerous bloggers who attend their meet. So what was the meet about and where was it and how did we reach there for our meet on time. The meet as usual was scheduled at Wella Hair Colour Studio located at Saket’s Select City Walk Mall for 10:00 am and to ensure that all of us reach in time – the Ripplelinks had tied up with Taxiforsure.com – a reliable source to get taxis for anywhere to everywhere in and around India.
Once we reached the venue and after registrations we were asked to take our selfies with any of the promotional display there and tweet it with our twitter handle, once that was done we were asked to be seated and thus began the fun and an informative journey thus dispelling the myths surrounding the hair colour and dispelling those myths was none other but Wella Expert and serial hair colour changer Sapna Bhavnani – yes the ex-resident of Bigg Boss season 7 – who with her dashing sense of humour and superb oratory skills was one by one clearing all the myths related to hair colours – whether it was greying of hairs after using colour or hair fall or the hair becoming frizzy to what colour will suit our skin tones.
The Wella Bloggers meet this year was not just to dispel the myths associated with colouring but also of launching their new product Oil InfusoColor and the hair colour service with this oil. Talking about the concerns of hair damage, Sapna Bhavnani, Wella Expert said, “Hair damage is definitely the biggest concern among my clients. I am really glad Wella Professionals has taken this step to cater to these worries and provide them with the Oil InfusoColor Service. It is especially formulated with the power of oil that infuses colour with properties to protect hair from damage. After experiencing the service myself I am confident that with this colour service, you will look great, achieve long lasting results without comprising on hair health”
Sapna who is renowned for her constantly changing her hair colour understands the value of hair health— a philosophy Wella Professionals exemplifies. Wella Professionals has been at the international forefront of colour innovation for now more than 133 years and believe that hair protection against damage is a crucial aspect that can’t be ignored hence hair protection is at the core of all products and services Wella designs while delivering desirable colour results.
Talking about the new InfusoColor Service Sapna Bhavnani said there are essentially two benefits of this new service and they are mentioned below:
- Tests confirm that during colour service with Wella colours, oil nourishes hair and enhances structure. This new service helps protects hair protein, locks in moisture and provides long lasting colour results thus offering the desired colour results while taking care of your hair health. The service is provided using Wella Professionals Oil Reflections.
- Wella Professionals OIL REFLECTIONS special formula, with Vitamin E, creates a protective barrier around the hair, neutralising free radicals and protecting against damage. Hair looks smooth and conditioned, and the shine of Wella Professionals colour is up to 86% more vibrant vs. low conditioning shampoo
With this new premium colour service Wella Professionals is all set to redefine the hair colour industry thus giving more Indians the confidence to colour and carry beautiful healthy hair.